By Scott Schnelle
Guest Blogger, Energy Efficiency Markets
April 11, 2012
Your clients may hold some common misconceptions about how to begin conserving energy in their homes. In this article, I hope to debunk a few of those misconceptions. An audit from a company like EnergyLink is a good place to begin; it shows homeowners where to concentrate.
A report called Driving Demand for Home Energy Improvements looked at successful and unsuccessful energy efficient programs across the country. Here are a few common illusions that prevented programs from being as effective as possible.
Misconception 1: People get energy efficient improvements just to save money.
There are a number of reasons that people cite as to why they want to improve the efficiency of their homes. These reasons include cutting down on waste, stimulating the economy, achieving tax incentives and just plain being kinder to the earth.
Misconception 2: Solar panels and expensive installations are the only way to improve efficiency.
There are many things your clients can do to cut back on the amount of energy they use: air seal their windows and doors, install insulation or energy efficient lighting and replace windows and seal ducts. They might also replace air conditioners, hot water heaters and washers and dryers that are past their prime with more energy efficient models.
By
By Chris Lewis
By 